Board Meetings

MCTC Board Agendas

Mendocino County Tourism Commission Board of Directors

The Mendocino County Tourism Commission Board of Directors meets the 2nd Thursday of every other month at 2:00 PM (unless posted otherwise). Typical meeting locations: 105 West Clay Street, Ukiah

Printed Hard Copies: The MCTC BOD adopted a Printing Policy (3/8/2016) that allows for a charge of .25/sheet for B&W and .50/sheet for Color copies of requested MCTC documents.

Please note that any mailing fees would be an additional charge for the requesting party.

Upcoming Meeting:

DATE: Thursday, April 11, 2024
TIME: 2:00 PM
PLACE: TBD

2024 Board Agendas

2023 Board Agendas

2022 Board Agendas

2021 Board Agendas

2020 Board Agendas

Board Training Itinerary

9:30 AM MCTC Board of Directors Meeting

MCTC Board Agenda 1/14/2020
8. BOD Minutes 12/10/2019
8. November 2019 Financials
14. Quarterly Report July to Sept 2019

10:30 AM Board Ethics and Role in MCTC as an Organization

DIA BOD Handbook Reference (MCTC Board please read in advance)

1:00 PM VMC Executive Director, Travis Scott

Orange Binder Orientation: “Board” Link

1:40 PM Public Relations Agency

KOLI Communications

2:00 PM Marketing Agencies

TheorySF
Media Matters WorldWide

2:20 PM Social Media Coordinator

Agency Xi

2:40 PM Personnel Committee (Closed Session)

MCTC Personnel Committee Agenda 1/14/2020

2019 Board Agendas

2018 Board Agendas

CONSENT AGENDA ITEMS 

a. ACTION ITEM:  Approve Minutes from December 12, 2017 Meeting

b. ACTION ITEM:  Approve November Financials 

CIVITAS PRESENTATION – Civitas Advisors Presentation:  Steps to Convert from Annual to 5 – year TBID Renewal Structure

EXECUTIVE DIRECTOR REPORT

a. VMC Office Update

b. Strategic Plan Update

c. MCTC/BID Board Seats Update

MARKETING COMMITTEE UPDATE

a. Chair Report

ORGANIZATIONAL DEVELOPMENT COMMITTEE UPDATE

a.  Chair Report

b. Organizational Development Calendar on Trello

FINANCE COMMITTEE UPDATE

a. Chair Report

b. Treasurer’s Report Out from 11-14-17

PERSONNEL COMMITTEE UPDATE

a. Chair Report

FESTIVAL COMMITTEE UPDATE

a. Chair Report

VISITOR SERVICES COMMITTEE UPDATE

a. Chair Report

CANNABIS TASK FORCE UPDATE

a. Chair Report

2017 Board Agendas

CONSENT AGENDA ITEMS:

a.  ACTION ITEM: Approve Minutes from November 14, 2017 Meeting

b.  ACTION ITEM: Approve VMC Late Payment Policy Draft

c. ACTION ITEM: Approve Treasurer’s Report for 11/14/17 MCTC BOD Meeting

EXECUTIVE DIRECTOR REPORT

a.  VMC Office Update

b.  Strategic Plan Update

c.  BID/MCTC Board Seats Update

MARKETING COMMITTEE UPDATE

a.  Marketing Committee Chair Report

b.  Requested Discussion:  Feedback on proposed Quarterly Report Format

c. Theory SF Website Design Presentation

Please Note: This website creative is NOT final.  This is an opportunity for Board Members to see progress and offer input.

ORGANIZATIONAL DEVELOPMENT COMMITTEE UPDATE

a.  Organizational Development Committee Chair Report

b.  Trello Organizational Development Calendar

FINANCE COMMITTEE UPDATE

a.  Finance Committee Chair Report

b.  ACTION ITEM: Approve October Financials 

c.  ACTION ITEM: Approve 2015/16 Audit

PERSONNEL COMMITTEE UPDATE

a.  Personnel Committee Chair Report

b.  ACTION ITEM: Approve VMC’s Injury & Illness Prevention Program

c.  ACTION ITEM:  Approve VMC’s Employee Handbook

FESTIVAL COMMITTEE UPDATE

a.  Festival Committee Chair Report

VISITOR SERVICES COMMITTEE UPDATE

a.  Visitor Services Chair Report

CANNABIS TASK FORCE UPDATE

a.  Cannabis Chair Report

 

ACTION ITEM: Approve Minutes from October 25, 2017 Meeting

EXECUTIVE DIRECTOR REPORT

a.  Strategic Plan Update  

b.  Update on New VMC Website Design

c.  BID/MCTC Board Seats Update

d.  ACTION ITEM: Approve 1st Quarter Draft Marketing Report

MARKETING COMMITTEE UPDATE

a.  Marketing Committee Chair Report

ORGANIZATIONAL DEVELOPMENT COMMITTEE UPDATE

a.  Organizational Development Chair Report

FINANCE COMMITTEE UPDATE

a.  Finance Committee Chair Report

b.  ACTION ITEM: Approve VMC Late Payment Policy Draft

PERSONNEL COMMITTEE UPDATE

a. Personnel Committee Chair Report

FESTIVAL COMMITTEE UPDATE

a.  Festival Committee Chair Report

VISITOR SERVICES COMMITTEE UPDATE

a.  Visitor Services Chair Report

CANNABIS TASK FORCE UPDATE

a. Cannabis Chair Report

ACTION ITEM:  Approve Minutes from September 12, 2017

MARKETING COMMITTEE UPDATE

     a. Marketing Committee Chair Report

     b.  Presentation by Theory SF of proposed New Marketing Platform Concept and Logo for VMC

     c.  ACTION ITEM: Approve New Marketing Platform Concept and Logo for VMC

EXECUTIVE DIRECTOR REPORT

     a.  Strategic Plan Update

     b.  BID/MCTC Board Seats Update

     c.  ACTION ITEM: Approve VMC’s 4th Quarter Report DRAFT

     d.  ACTION ITEM: Approve VMC’s 2016/17 Annual Report DRAFT

ORGANIZATIONAL DEVELOPMENT COMMITTEE UPDATE

     a.  Organizational Development Committee Chair Report

FINANCE COMMITTEE UPDATE

     a.  Finance Committee Chair Report

b.  ACTION ITEM: APPROVE 1st Quarter Financials (JulyAugust, September)

c. ACTION ITEM: APPROVE 2015/16 Audit

d.  ACTION ITEM: APPROVE 2016/17 Financials

PERSONNEL COMMITTEE UPDATE

     a.  Personnel Committee Chair Report

     b.  ACTION ITEM:   Approve MCTC Executive Director Goal & Bonus Criteria DRAFT 

FESTIVAL COMMITTEE UPDATE

     a.  Festival Committee Chair Report

VISITOR SERVICES COMMITTEE UPDATE

     a.  Visitor Services Chair Report

CANNABIS TASK FORCE UPDATE

     a.  Cannabis Chair Report

ACTION ITEM: Approve Minutes from August 15, 2017 Meeting

CITY OF UKIAH PRESENTATION – Ukiah on Ice is requesting $10,000 Platinum Level sponsorship for 2017 downtown ice skating rink

     a. ACTION ITEM: Approve or modify request for sponsorship

EXECUTIVE DIRECTOR REPORT

      a.  Strategic Plan Update

      b.  BID/MCTC Board Seats Update

      c.  ACTION ITEM: Approve VMC’s 4th Quarter Report

      d.  ACTION ITEM: Approve VMC’s 2016/17 Annual Report

ORGANIZATIONAL DEVELOPMENT COMMITTEE UPDATE

      a. Committee Chair Report

MARKETING COMMITTEE UPDATE

       a. Committee Chair Report

FINANCE COMMITTEE UPDATE

      a. Committee Chair Report

      b. July Financials

      c. MCPF Report Out

PERSONNEL COMMITTEE UPDATE

     a. Committee Chair Report

FESTIVAL COMMITTEE UPDATE

     a.  Committee Chair Report

VISITOR SERVICES COMMITTEE UPDATE

      a. Committee Chair Report

CANNABIS COMMITTEE UPDATE

      a. Policy Letter of Recommendation

      b.  ACTION ITEM: Approve Cannabis Policy Recommendation to transfer responsibility for management and
coordination of cannabis tourism efforts from MCTC to MCPA

Consent Agenda Items

 a.  Approved July 11, 2017 Meeting Minutes

 b.  Approve June Financials

Trademark Update:

a.  ACTION ITEM: APPROVE TRADEMARK PROPOSAL – Document Pending

Executive Director Report

a.  Strategic Plan Update – No Document

b.  Foreign Sales Missions Report – No Document

c.  BOD/BID Board Seat Recruitment Update – No Document

Organizational Development Committee Update – No Document

Marketing Committee Update – No Document

Finance Committee Update – No Document

Personnel Committee Report – No Document

Festival Committee Update – No Document

Visitor Services Committee Update – No Document

Cannabis Task Force Update – No Document

Consent Agenda Items

  •   Approve June 20 & May 10, 2017 Meetings

  •   May Financials 

  •  AR Aging Report –  Document available at meeting

  •  AP over 30 Report –  Document available at meeting

  •  Check Register –  Document available at meeting

Strategic Plan Update – No Document

Trademark Update – No Document

Committee Approval Thresholds – No Document

Executive Director Report

Organizational Development Committee Update – No Document

Marketing Committee Update – No Document

Finance Committee Update

  •   Risk Assessment Update – No Document

  •   2015/16 Audit Update – No Document

Personnel Committee Update – No Document

Festival Committee Update – No Document

Visitor Services Committee Update – No Document

Approve March Meeting Minutes

Board Announcements

– VMC Membership Policy

Consent Agenda Items

– Approve February Financials

– Approve 2017-18 Budget

 Approve Redwood Coast Chamber Agreement

Bid Advisory Report

Strategic Plan

– Project Manager Discussion and Assignment – No Document

Organizational Development Committee Update

– Chair Report

– Board Training

Marketing Committee Update

– Chair Report

– Theory SF Strategy Phase One

– Marketing Report

Finance Committee Update

– Chair Report

Personnel Committee Report

– Chair Report

Festival Committee Update

– Chair Report

Visitor Services Committee Update

– Chair Report

Executive Director Report

– Team Report

MCTC Board Meeting Agenda_03/14/17

Approve Minutes from the February 2017 Meeting

Consent Agenda Items

  1. Approve January Financials

  2. Updates to the 2017-18 Working MCTC Budget

  3. Approve Grant Program Report

Closed Session Report – no document

Board Announcements – no document

BID Advisory Report Update – no document

Adoption of 3-Year Strategic Plan

Review & Adopt the Quarterly Report

Organizational Development Committee Update

Board Training

Finance Committee Update

–Finance Committee Chair Report – no document

Marketing Committee Update

Marketing Committee Chair Report

–Contracts Update

—Koli Communications

Theory SF

CCMedia

Marketing Report

Personnel Committee Report

–Personnel Committee Chair Report – no document

Visitor Services Committee Update-none

Executive Director Report

Team Report

MCTC Board Meeting Agenda_02/15/17

December Board Meeting Minutes

Consent Agenda Items

  1. Approve tax attorney quote to review previous audit reports

  2. Approve proposed 2017-18 working budget

  3. Approve working budget for Marketing & PR

  4. Approve November & December Financials

  5. Approve Record Retention Policy 

  6. Approve the $2500 Via Magazine Emarketing Opportunity

  7. Interim & Executive Director Search Process – no document

  8. Approve Executive Director Departure Plan

  9. Redirecting Welcome Sign Funds for Highway 101 Billboard

  10. Approve Recommended Almost Fringe Festival Logo

  11. Marketing, Sales & Communication Summit Report

  12. Personnel Committee Closed Session Report 

Board Updates

–Welcome New Board Members – no document

–Election of Officers (Chair, Vice Chair, Secretary & Treasurer) – no document

Committee Designations

–Board Retreat/Board Training – no document

BID Advisory Report Update

–Report Timeline

–Budget consideration for the Mendocino County Arts Council for $14,400

–Reserve/Contingency Fund Policy

Strategic Plan Update

Coraggio Group Work Update

List of Participants in Process

–March 6 Joint MCTC & BID Advisory Meeting – no document

–Other Upcoming Opportunities – no document

Finance Committee Meeting Update

–Finance Committee Chair Report

–Final Transfer of MCPA Funds

Review & approve recommended budget modifications

Marketing Committee Meeting Update

Marketing Committee Chair Report

–Marketing Agency Finalists & Final Decisions

Draft Scope of Work for 2016-17 & 2017-18

—Mortar Agency Memorandum of Understanding | 2016-17 | 2017-18

—SFTheory Agency Memorandum of Understanding | 2016-17 | 2017-18

Marketing Report

Personnel Committee Report

–Personnel Committee Chair Report

Festival Committee Report

–Festival Committee Chair Report

Visitor Services Committee Report

–Visitor Services Committee Chair Report

Executive Director Report

Team Report-July-January

2016 Board Agendas

MCTC Board Agenda_12/13/16

Approval of Minutes

–October 12, 2017 – document coming

November 9, 2017

2014-15 Audit Recommendations Report

MCTC Response Report

Strategic Plan Update

Contract & Tentative Schedule

Cannabis Action Plan Draft

Board Updates

–Mendocino County Progress on Filling MCTC Board Seats – no document

Large Coastal Notice

Nicole French Correspondence

–BID Advisory Board Update – no document

–Joint MCTC Board & BID Advisory Board Meeting – no document

Finance Committee Update

October Financials

Review and Approve Capitalization Policy

Budget Requests

Approval of Holiday Gift Budget for VMC Staff & Contractors

Family Travel with Coleen Kelly Proposal

Supporting Documents

Quarterly Report

Marketing Committee Update

–Final Marketing Agency Candidates

—Circlepoint – download proposal

—Mental Marketing – download proposal

—Mortar – download proposal

—TheorySF – download proposal

Marketing, Sales and Communication Summit Update

Personnel Committee Report

–Closed Session Report

–Update on Richard Strom – document coming

Visitor Services Committee

–Visitor Services Update – no document

–Santa Rosa Sales Mission for 2017 – no document

Mendocino County Employee Incentive Program Plan 2017-18 

Ukiah on Ice Update – no document

MCTC Board Meeting Agenda

10/12/16 MCTC Board Meeting Minutes – document coming

Conflict of Interest Policy

Code

Memo

Board Updates – no document

Finance Committee Update

–Treasurer’s Report – no document

September Financials

–MCTC 14-15 Audit Report Recommendations & Responses

Mid-Year Budget Review

Mid-Year Budget Review Comparisons

Mendocino County TOT & BID Report 2010-2016

Proposed Budget Changes

Marketing Committee Update

Marketing & Communications Summit

Marketing Agency RFP Draft

Fort Bragg Tourism Research Study Partnership Proposal

Personnel Committee Report – no document

Personnel & Contractor Updates

–DCI Contract Update – no document

Campolmi Media Services

–New MCTC Employee Hires – no document

New Contracted Social Media Coordinator

MCTC Visit Center Hours of Operation – no document

MCTC BOD Agenda_10/12/16

Presentations

– Coraggio Group

– City of Ukiah

— Request Letter (City of Ukiah)

— Sponsorship Packages (Ukiah on Ice)

Closed Session Report – no document

MCTC BOD Minutes_09/14/16

MCTC Board Updates

– 2017 Large Coastal Lodging Operator – announcement only

– Board Recruitment Discussion – no document

Brown Act Training – no document

Conflict of Interest Policy

– Code

– Memo

Marketing Committee Update – none

Marketing Updates

– DCI Agreement

– DCI Performance – no document

— DCI Report

– Cooperative Advertising Program Report

– Hidden Object Game

Festival Committee Update

– Grant Funding Award Report

– Replacement of the Party for the Planet Event with a Mendocino County Fringe Festival – see example by CLICKING HERE

Finance Committee Update

– Treasurer’s Report – no document

– 2014-15 Audit Report

— 2014-15 Financials

— Audit Recommendations

– August 2016 Financials

– MCTC Executive Director Travel Expense Policy

– Merger

Mileage Reimbursement & Company Car Discussion

– Current MCTC Travel Policy & IRS Policy

– Update on Asset Ownership – no document

– Vehicle Lease Verses Purchase – no document

Executive Director Priority Discussion – no documents

2015 Board Agendas

2014 Board Agendas